The Bollywood Barometer judges on the basis of number of celebrity products available for sale on eBay India.
Shah Rukh tops amongst the actors, followed by Akshay Kumar and John Abraham. Kareena tops amongst the actresses, followed by Rani Mukherjee and Aishwarya Rai, according to a statement.
The barometer chose the top 10 actors and actresses from the celebrity-related merchandise of around 50 Bollywood stars.
The range of products listed to judge included movie memorabilia like film magazine covers, DVDs, posters, press booklets, lobby cards, movies and books.
Shilpa Shetty and Abhishek Bachchan's popularity seems to be low as they were on the 10th position