Skip to main content

Happy New Year set to record the widest release for a Bollywood film

Happy New Year marks the coming together of director Farah Khan and Shah Rukh Khan, after the success of the pair in films such as Main Hoon Na and Om Shanti Om

This Diwali, the Red Chillies Entertainment and Yash Raj Films teams will be gearing up for the widest Bollywood release so far. Next week, Happy New Year, starring Shah Rukh Khan, Deepika Padukone, Abhishek Bachchan and Boman Irani, will hit as many as 6,000 screens worldwide, the most ever. This will surpass releases of films such as Dhoom 3 (2013), Kick (2014) and Bang Bang (2014).

Sources say the makers of Happy New Year are targeting release in 5,000 screens in India and 1,000 abroad. The film is produced by Red Chillies Entertainment; it will be distributed worldwide by Yash Raj Films, also the force behind the widespread distribution of Dhoom 3 in December 2013, the biggest film of that year. The thriller was released in about 4,500 screens in India and 800 abroad.

Happy New Year marks the coming together of director Farah Khan and Shah Rukh Khan, after the success of the pair in films such as Main Hoon Na and Om Shanti Om, while Khan and Padukone have delivered hits such as Om Shanti Om and Chennai Express.

Last year, Chennai Express was released across 750 screens abroad, a record in terms of foreign release on the day on the film being released in India. Movies such as Krrish 3 and Dhoom 3 also saw similar exposure last year. This year, Kick and Bang Bang stepped up the game, with release across up to 850 screens in foreign markets.

Kamal Gianchandani, chief operating officer, PVR Ltd, says, "You cannot get a better combination in Bollywood. Happy New Year marks the return of SRK and Deepika after Chennai Express and SRK and Farah (Khan) after hits such as Main Hoon Na and Om Shanti Om; and, it's the occasion of Diwali. The film is set for a wide release and, at least at PVR, 80 per cent of our screens will be running the movies 



http://www.business-standard.com/article/companies/happy-new-year-set-to-record-the-widest-release-for-a-bollywood-film-114101801002_1.html


Comments

Post a Comment

Popular posts from this blog

Being SRK: The ultimate reality TV show

It's a job most Indians would die for — shadowing Shah Rukh Khan wherever he goes. For the last two months, that's exactly what a TV crew has been doing, following the country's biggest star from South Africa to America to London to Mumbai — all for the making of a unique six-part series on the actor, to be telecast on lifestyle channel Discovery Travel & Living. "It's an inner world-outer world kind of documentary," said Khan, speaking exclusively to HT. "Hopefully, the parts that people will get to see of me — at work and at other places — will shed some light on how films and film stars work and offer an insight into how I do things." Khan said he has got to know the crew quite well ("They have been very unobtrusive"). For Discovery Travel & Living, this series will be one of the biggest global productions to come out of India and will be shown all over the world. "We haven't yet decided when we're going to telec...
48 comments
Read more

Aishwarya Rai and Shah Rukh Khan appreciate Fiji

Former Miss World and Bollywood actress – Aishwarya Rai says Fiji is always close to her heart. Rai was present at the recent Zee Cine Awards in Singapore which was covered by the Fiji Broadcasting Corporation – and thanked Fiji citizens for their support of the Bollywood industry. Rai told FBC's Mirchi FM Programs director – Shammi Lochan that the support from Fiji means a lot to her. "It is a great opportunity to tell all the listeners of Fiji- thank you so much for all your love, good wishes, the blessing, your emails, and the overwhelming support you all extend to me and my family. It means a lot to us as actors, as the audience are the ones that complete our lives." Bollywood King – Shah Rukh Khan, who visited Fiji in 1998 says he has fond memories of Fiji and is fascinated with the hospitality. " It was a great experience to come there and meet every one there so basically it was very wonderful experience there." Shah Rukh Khan is expected t...
Post a Comment
Read more