According to the organizers, Jaypee Sports International, tickets for the grand prix are selling at a brisk pace including the most expensive seats on along the newly constructed race track. The event has also managed to grab the attention of Bollywood stars including Shah Rukh Khan who will be at the Grand Prix.
Bollywood's King Khan is leaving no stones unturned for the promotion of his upcoming flick Ra.One and the latest to join in his promotion strategy is Formula One. The corporate boxes at the Airtel Indian Grand Prix are one of the most expensive options. Shah Rukh Khan has booked one of them. The tickets for the corporate boxes range from Rs 35 lakh to Rs 1 Crore.
Further, in a bid to promote his upcoming film Ra.One, along with Kareena Kapoor, Shah Rukh Khan is trying to bring in Michael Schumacher on his side at the upcoming Grand Prix which is to be held at Noida on 30th October 2011. We are most likely to see the words Ra.One embossed on the side of his racing car.
Shah Rukh Khan is likely to pull a deal of tying up with former Formula One World Champion and bring in world renowned car racer Michael Schumacher to promote Ra.One. If deals are successful we are likely to see cars taking part in the premier racing event in the country have the logo Ra.One emblazoned on its sides.
This novel idea of bringing Ra.One to the Grand Prix is all Shah Rukh Khan's idea and though talks are still on, it is in all probability that Michael Schumacher will be racing at the Grand Prix with Ra.One prominently displayedSource: http://truthdive.com/2011/09/11/shah-rukh-khan-to-be-at-the-2011-formula1-airtel-indian-grand-prix.html
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