This summer, My Name Is Khan (MNIK) will be playing for a non-NRI audience in theatres across the US. The version of MNIK that American audiences will get to see will be different from the one released so far in India and overseas for NRI audiences.
Confirms Shah Rukh Khan, "Yes, we are cutting down the length of the film for the American audience. Their requirements are different from the traditional audience for Hindi cinema. We're in this way extending the life span of a Hindi film with first a worldwide release for Indian audiences and then phased out releases for non-Indian audiences."
Says the film director Karan Johar, "Yes, the version for Americans will be shorter though not radically different. We've left the American version's editing to the film's editor Deepa Bhatia. She understands what would be palatable to American audiences. She has edited films for everyone, from me to Govind Nihalani."
Karan admits it's not the songs nor the length that will determine the shape and size of the American version of MNIK. "The first thing we heard from the American market is that they love the songs. So the songs stay. Deepa Bhatia is looking at what to remove."
Source: http://movies.indiatimes.com/news-gossip/news/Shortened-version-of-MNIK-to-release-in-US-/articleshow/5591547.cms
Confirms Shah Rukh Khan, "Yes, we are cutting down the length of the film for the American audience. Their requirements are different from the traditional audience for Hindi cinema. We're in this way extending the life span of a Hindi film with first a worldwide release for Indian audiences and then phased out releases for non-Indian audiences."
Says the film director Karan Johar, "Yes, the version for Americans will be shorter though not radically different. We've left the American version's editing to the film's editor Deepa Bhatia. She understands what would be palatable to American audiences. She has edited films for everyone, from me to Govind Nihalani."
Karan admits it's not the songs nor the length that will determine the shape and size of the American version of MNIK. "The first thing we heard from the American market is that they love the songs. So the songs stay. Deepa Bhatia is looking at what to remove."
Source: http://movies.indiatimes.com/news-gossip/news/Shortened-version-of-MNIK-to-release-in-US-/articleshow/5591547.cms
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