Despite less than average theatre occupancy in the weekdays and its share of controversy with Shiv Sena before the release, the Shah Rukh Khan-starrer and Karan Johar-directed Bollywood film My Name Is Khan (MNIK) has managed to rake in Rs 150 crore from its first week of release in India and abroad, say film trade analysts.
This has happened despite the fact that MNIK saw the average theatre occupancy slip to below 40% during the weekdays, especially in single-screen theatres. Initially released with over 1,300 prints, MNIK grossed Rs 90 crore in the first weekend, riding on the controversy surrounding the protest by Shiv Sena over remarks made by Shah Rukh Khan supporting the inclusion of cricketers from Pakistan in IPL-3.
However, the recently released Aamir Khan-starrer 3 Idiots, which is still doing well at the box office, had managed to rake in over Rs 240 crore within 10 days of its release.
Source: http://www.indianexpress.com/news/my-name-is-khan-earns-rs-150-cr-in-a-week/583003/
A huge success, After all the sev sena controversy, simply explains that shah rukh RULES!
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Fatema