Skip to main content

RA.One Cricket Teasers

SRK and director Anubhav Sinha take advantage of the current cricket craze to develop a sustained seven month promotional plan for the film, until its release

Even though the film is still at least seven months away from its release, SRK is keen to have a sustained promotional plan.

The next step in his marketing strategy is to release the full teaser during the India vs. Australia match. If India makes it to the finals then yet another teaser will be featured.

Taking complete advantage of the country's most loved sport, SRK is using the IPL season as another platform to promote RA.One.

Anubhav Sinha, the director of the film said, "Yes it is true, we will be rele
asing the teaser of the first look today. Day after that, we will be releasing the full teaser.

SRK and I discussed the idea of releasing the trailer during the World cup came in. We have been excited about the promo for the last three months and we thought that we should share it with the world."

When asked why they have taken this unconventional seven month promotional plan, he tells us, "We want the audience to be familiar with the film and the action sequences. The film has lot of extra elements that we need to bring out.

The idea is to start off now and start giving out information about the film and let's hope it all works out."

Source: http://www.mumbaimirror.com/article/30/20110323201103230303225846388b885/RAOne-Cricket-Teasers.html


Comments

Popular posts from this blog

Aishwarya Rai and Shah Rukh Khan appreciate Fiji

Former Miss World and Bollywood actress – Aishwarya Rai says Fiji is always close to her heart. Rai was present at the recent Zee Cine Awards in Singapore which was covered by the Fiji Broadcasting Corporation – and thanked Fiji citizens for their support of the Bollywood industry. Rai told FBC's Mirchi FM Programs director – Shammi Lochan that the support from Fiji means a lot to her. "It is a great opportunity to tell all the listeners of Fiji- thank you so much for all your love, good wishes, the blessing, your emails, and the overwhelming support you all extend to me and my family. It means a lot to us as actors, as the audience are the ones that complete our lives." Bollywood King – Shah Rukh Khan, who visited Fiji in 1998 says he has fond memories of Fiji and is fascinated with the hospitality. " It was a great experience to come there and meet every one there so basically it was very wonderful experience there." Shah Rukh Khan is expected t...

SRK talks about the H.A.R.T

today ShahRukh Khan starts promotion of Raone Movie by promoting Raone H.A.R.T Merchandise on his official youtube channel, stay tuned for some more excitements to come as the countdown begins. Ra.One - India's biggest superhero movie - comes out with its own line of merchandise and the superhero of the movie, Shahrukh Khan or G.One as he is known speaks about the special H.A.R.T. merchandise, G.One' s H.A.R.T. Bollywood's only movie to bring out its own merchandise - Ra.One's superhero Shahrukh Khan presents his action figure avatar - the G.One collectible in all his likeliness. To know more about the G.One goodies, log onto www.raonemovie.com Source: http://www.youtube.com/raonemovie# Raone  Trailer 3GP and Rigntone  Download Raone Trailer for mobile format   (Right click and Save Target As) Download Raone Intro Ringtone (Right click and Save Target As)