Shah Rukh Khan is set to become the first actor who is being considered to be in the core committee of the film industry's Producers' Association.
BT learned from reliable sources, that the producers will be suggesting that SRK be made part of a heavyweight, decision-making body that will look at keeping them unified and address issues that filmmakers across India face. The Bollywood Badshah's inclusion will be brought up when the producers meet soon to conduct their annual general meeting ( AGM).
"Shah Rukh's contribution in the last two decades is being kept in mind. He has been a successful actor and a producer. He is seen as a marketing wiz and the producers want him to give his inputs on taking the industry to the next level," says a top producer.
"He will be consulted for strategies on how to keep the producers united. The last time they put up a brave front against the multiplex owners over profit sharing and screen timings, some of them broke off the alliance and released their films thereby damaging the unity. The producers do not want a repeat of that and want someone like SRK who could guide them in moments of crisis," the highly placed informer says.
BT learned from reliable sources, that the producers will be suggesting that SRK be made part of a heavyweight, decision-making body that will look at keeping them unified and address issues that filmmakers across India face. The Bollywood Badshah's inclusion will be brought up when the producers meet soon to conduct their annual general meeting ( AGM).
"Shah Rukh's contribution in the last two decades is being kept in mind. He has been a successful actor and a producer. He is seen as a marketing wiz and the producers want him to give his inputs on taking the industry to the next level," says a top producer.
"He will be consulted for strategies on how to keep the producers united. The last time they put up a brave front against the multiplex owners over profit sharing and screen timings, some of them broke off the alliance and released their films thereby damaging the unity. The producers do not want a repeat of that and want someone like SRK who could guide them in moments of crisis," the highly placed informer says.
We have heard from sources that Aamir Khan was also being considered to be part of the body alongside SRK. However, since he is quite peeved with the competition commission dragging him to court on charges of forming a cartel during the filmmakers and multiplex owners' strike, Aamir is not too keen to have an authoritative post.
Read more: SRK's the man, say producers - News & Interviews - Bollywood - Entertainment - The Times of India http://timesofindia.indiatimes.com/articleshow/6461228.cms?prtpage=1#ixzz0y6yaoYPh
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